// improve your exposure

We understand how to help
contractors target the most
valuable searches (Local SEO)

We have years of experience in helping contractors succeed.  Our approach leverages data and business intelligence.  We won’t help you run ads, we will help you generate higher-quality leads and eliminate the need for PPC ads.

// our turnkey local seo services

Measurable & 100% Transparency SEO

Local SEO Strategy

Unlike most SEO companies, we do not send you worthless reports monthly.  You will have access to your very own custom dashboard.  We research the most valuable “local” searches for your company and who your competitors are.  We then check the rankings (and store them) for you and your competitors, daily.  Then we make changes to your website to systematically outrank them for these searches.

Actual Live Dashboard
See Your Results As We Work

// Contractor Marketing

Proven, Measurable Success for Contractors

If you are a contractor and you would like to generate more, higher-quality leads from your website and you are spending money on PPC ads here is what has proven very successful for us.  (We can show you actual results!)

We identify and target the most valuable searches for you.  These are the searches being done by people who have the intent to hire a contractor like you.  We optimize your marketing channels.  We optimize your website.  Everything is measurable.  You can see how we are generating results in your dashboard.  

// here's the data we track (you can see 24/7/365)

Contractor Local SEO Rankings & Results

Organic Rankings (You vs Competitors)

One of the important steps in optimizing your website for local searches is for us to research and identify the most valuable searches.  For you, these are the searches being done by people who have the intent to hire a contractor like you.

We also identify the top 10 competitors for your company.

Now we collect the rankings daily for these searches.

You will be able to login to your dashboard 24/7/365 and see how we are going.  That’s right!  Local SEO with 100% transparency.  We don’t mind.  We have a proven record of helping contractors target local searches.

local seo for contractors google
Organic Rankings & Covered Searches
local seo competitive analysis
Competitive Analysis - Local SEO
Visual Competitive Analysis

You can easily visualize how your compare to your competitors based on 2 metrics.  The metrics that we use are the number of the most valuable searches that you show up for and your average Google organic rank for these searches.

This visualization really helps us and you understand how you compare to your competition.

We will even put a mark on the graph so you can see where you were when we started your Local SEO!

Organic Rankings by Search

This is the actionable data!

We will use this data every month to make improvements to your local SEO and rankings.

By having the rankings broken down by search term allows us to make a prioritized effort at improving your rankings.

Plus, we can monitor the changes that we are implementing and how effective they are.  If you do something that has a positive effect we will know and be able to make further improvements based on the successful experiment.

Rankings By Local Search
Google Analytics Data
Google Rankings Data

We can even include your Google Analytics data in your dashboard.  This makes it easier to view this data from one central place.  

For us, and your local SEO effective, the ranking data is what really matters.  It is the rankings that will help us increase the quality traffic to your website.

// contractor marketing

Let's discuss your Local SEO
needs & how we can help you

// trusted by contractors

Local SEO Contractor Testimonials

Emilia Clarke
James Atlas
Platinum Pool
"We started working with Jim many years ago, and quite frankly he has transformed our business. Jim is a knowledgeable, forward-thinking professional that always helps us think differently about our marketing. In fact, I hesitate to even write this recommendation as we risk divulging our secret weapon. I would give Jim our highest recommendation for anyone that isn't in our industry. "
Emilia Clarke
Brad Cormack
Sunstone Pools & Outdoor Living
"I would definitely recommend Jim Oborny and JP Innovation as a data analyst and marketing consultant. He has provided a high level of service, and definitely thinks outside the box. He has a tenacious work ethic and is a pleasure to engage. If you are tired of the run around on SEO and website building, call him immediately."